At what point are you ready to sell on Amazon? This is never an easy question to answer, if only because this single question can be broken down into so many different questions:
There are many other questions to ask, and the sheer quantity of personal and monetary demands can make you question whether you really are ready to sell on Amazon. Among other tips, Jeff Bezos recommends setting clear and realistic expectations. Toss out the vague start-up promises of success and profit, and articulate as clearly as possible what you want and expect from both your company and from Amazon. The online giant won’t bend over backwards to help you, but when you make money, Amazon makes money, and there are plenty of ways to maximize that revenue while remaining well within their guidelines.
Here are more questions you need to be able to answer:
Clear, factual answers based on data are an effective first step to being really ready to sell on Amazon.
So, are you ready to sell on Amazon? You have high standards for your company, but can you realistically expect to answer all of the above questions and more? Can you expect to stay vigilant on inventory and shipping and maintaining the buy box? Can you expect to stay up to date on SEO limit alterations? Can you expect to so fully immerse yourself in the ever-changing algorithmic situations that when you check your sales weekly, daily, hourly, you not only understand the information but know how to adapt to changing trends?
The stipulations laid out by Amazon are strict and non-negotiable. They are also always at risk of changing, and are not necessarily paired with an announcement to sellers or with easy-to-understand guides for quick implementation and fluid transitions. Of all the blind spots a company may have, Amazon could easily be one of them. You could hire someone to oversee this blind spot, but this one person would have to be adept at managing inventory, tracking keyword rankings, updating texts and pictures, merging variations, watching ad revenue and making decisions based on ACOS, and more. You could spread the workload by hiring more people, but that only raises costs further, and the mere fact that you question if you’re ready to sell on Amazon shows that you’re not willing to just throw money into the machine and hope for the best.
If you want efficiency, effectiveness, and expertise on Amazon, then you need high-quality help without the high costs. A partner like Knoza does just that, providing you with multiple Amazon experts for a fraction of the cost of even a part-time employee. On a financial, data-driven level, your success directly relates to our success. At Knoza, our job is to know Amazon. Your product is your job; your success on Amazon is ours. Your blind spot may be in answering tough Amazon questions; that exactly is our strength. The intricacies on any level of Amazon can be fluid and are often opaque, but a team dedicated to understanding Amazon removes the almost insurmountable disadvantage that you would otherwise have to face. With Knoza, you don’t have to ask if you’re ready for Amazon. We can answer the question for you, and make sure that you are.